Midrand Siblings SJ and Kristin Singh Elevate Music and Events Scene, Charting Global Success

From Midrand to the World Stage: The Ascent of SJ and Kristin Singh

In the dynamic landscape of South Africa’s entertainment industry, a powerful sibling duo from Midrand is rapidly capturing global attention. **SJ and Kristin Singh** are not only balancing demanding academic pursuits but are also making significant strides as entrepreneurs, DJs, and innovators in the music and event world. Their collaborative venture, LSD Events, has quickly evolved from a local initiative into an international brand, positioning them as prominent figures and emerging entrepreneurs to watch. The rise of **SJ and Kristin Singh** is a testament to their dedication.

The Foundation of LSD Events with SJ and Kristin Singh

Sashen ‘SJ’ Singh, at 23, is a law student who also juggles a full-time management role. A self-taught DJ and fitness enthusiast, SJ established LSD Events in May 2024 with a clear vision: to offer fresh and engaging entertainment experiences. The business gained considerable momentum within its initial months, a testament to SJ’s dedication and entrepreneurial spirit. This rapid growth paved the way for international opportunities, with SJ performing in Europe by early 2025. The foundational work by **SJ and Kristin Singh** has been crucial.

Kristin Singh, 19, complements her brother’s drive as a first-year law student and an accomplished international model, having showcased her talents on runways in London and Milan. As a director at LSD Events, she plays a pivotal role in its operations. Kristin has also cultivated her own reputation as a formidable DJ, earning international acclaim with performances across Europe earlier this year. Together, SJ and Kristin Singh represent a new wave of young talent combining academic rigor with a burgeoning business acumen.

A Symphony of Sound and Events by SJ and Kristin Singh

Individually, SJ and Kristin each possess a distinct sound and stage presence, drawing from a versatile repertoire that spans Amapiano, Afrohouse, R&B, and hip hop. Their rise has seen them share stages with notable artists such as Tyler ICU, DJ Fresh, Chrizz Beatz, Summer Heynes, and Ryan the DJ, further cementing their status within the popular music scene. The news of their burgeoning careers, led by **SJ and Kristin Singh**, highlights their ability to connect with diverse audiences. These South African DJs are making waves.

Through LSD Events, the siblings have successfully curated and executed a series of high-profile events. These include the official TYLA Afterparty, the Roots of Mzansi Festival, Night of the Stars, and the National R&B vs Amapiano Festival. Their business model extends beyond local borders, with LSD International marking their expansion into global markets through collaborative events held in Europe. The duo is already preparing for future engagements, including the ‘Night of the Stars: Summer Edition’ on November 29 at The Beach in Rivonia, and a highly anticipated New Year’s Eve collaboration event, promising a unique celebration. The ambitious plans of **SJ and Kristin Singh** are impressive.

Amplifying New Voices: The LSD Records Initiative by SJ and Kristin Singh

Beyond organizing successful events and performing internationally, SJ and Kristin are committed to nurturing the next generation of musical talent. Their latest venture, the LSD Records YouTube Channel, serves as a platform designed to support and showcase emerging artists. This initiative aims to provide a space where new talent can gain exposure, performing alongside established names and contributing to the vibrant ecosystem of the music industry. The vision of **SJ and Kristin Singh** extends to uplifting others in the international music scene.

The Blueprint for Success: SJ and Kristin Singh’s Approach

The siblings attribute their swift ascent to a combination of unwavering hard work, consistent effort, and the crucial support from fellow artists, venues, and their family. “Attitude is key. Faith is a necessity. With the right mindset, the impossible becomes possible,” they share, underscoring the importance of a positive outlook and belief in their vision. This philosophy guides their approach to balancing their demanding studies with their ambitious entrepreneurial and artistic endeavors, showcasing the determination of **SJ and Kristin Singh**.

**SJ and Kristin Singh** are not just making headlines; they are actively shaping the future of the music and events business. Their journey exemplifies the potential of young South African talent to achieve international recognition, driven by passion, strategic business development, and a commitment to elevating the arts and culture scene. As they continue to expand their influence, their story serves as an inspiration, proving that with dedication and a clear vision, dreams can indeed be transformed into tangible success. The legacy of **SJ and Kristin Singh** is just beginning.