Italy Escalates Fight Against Ultra-Fast Fashion, Targeting Shein Amid ‘Made in Italy’ Concerns

Italy is intensifying its efforts to curb the influence of **Ultra-Fast Fashion Italy**, with the e-commerce giant Shein emerging as a primary target. Echoing actions taken by France, the Italian government and its powerful fashion industry are mobilizing against what they describe as an “invasion” of low-cost foreign products that threaten local producers and consumer…

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